ongoing web services

digital marketing

a bespoke, ongoing campaign to build your audience as your website grows, using content creation, search engine marketing, seo and regular updates

digital marketing

a bespoke, ongoing campaign to build your audience as your website grows, using content creation, search engine marketing, seo and regular updates

marketing your website

…with our ongoing web packages or one-off interventions

Ongoing campaign

Your bespoke solution for your website is based on your marketing needs and the hours required to deliver the campaign.

We can advise and carry out any aspect of online marketing, and in the first place produce a plan of action (without obligation) as a first step to your campaign.

Once the plan of action is approved, we agree to the resources which will be allocated monthly, over a minimum term of 12 months. Quarterly reports allow you to see objectively the performance of the campaign and I am always available to discuss any aspect of your search engine marketing and to respond to your evolving requirements.

Plans start at £350pcm.

Getting your website search engine ready

One-off work can be useful to get your website in shape, and get your site registered with search engines and your pages automatically submitted with RSS feeds, along with a suite of remedial actions such as sorting out metadata that will put your website in a good place.

These interventions are quoted for individual depending on the condition of your website.

We can of course provide customer endorsements and evidence of the effectiveness of our marketing services.

Brilliant. You are truly wonderful!

Clare Phillips, Owner

Hosting, ongoing technical maintenance, security and updates are offered separately. Find out more.

Social Media Consultancy – harnessing social platforms

Social Media platforms; Facebook, Instagram, Twitter, LinkedIn and tools; mailChimp and Constant Contact, push notifications, auto-posting advice and implementations. Pathways to lead capture and engagement. Contact forms tested and submissions recorded in your website database to ensure receipt. Protected against spam.

Auto-posting to social media accounts and embedding social media in your website can save you lots of time and money and effortlessly help grow your audience.

 

Search Engine Marketing – getting your audience to engage

Organic – best practice implementations and ongoing SEO services, including Google Business, Google Analytics, Google Console (webmaster tools), monitoring and reporting

Paid – Setting up Google Ads and Facebook Ads and campaigns in the most cost-effective and targeted way, monitoring and optimising the campaign on an ongoing basis with regular reporting.

Content Marketing - getting your message across

I offer copywriting and editing for your website in production and can support your communications with best practice in online blogging and news stories. It is vital to update your online offering on a regular basis to make sure your website is preferred by Google. A brochure website which is not updated cannot easily be found. 

Page Speed and Reputation

Ensuring your website is loved by search engines leads to improving search engine rankings. These days you only have a few seconds to capture your website visitor, make sure slow speeds do not make you lose custom. Mobile AMP pages and improvements to your website pages allow visitors on mobile devices with low bandwidth see your content quickly.

Google Reputation

Getting you, quite virtually on Google Maps, having your business listed and appearing prominently in Google search. With reputation management, we can ensure that you are found and your business listing is accurate and authenticated. 

Using a range of tools, your website will grow in stature while webPorty is looking after your reputation. We have many examples to show you of businesses which have grown year on year with our marketing services

 

ongoing marketing work

The Offside Line

Rugby news website has quadrupled its readership in two years

Phillips George

is an estate agent now punching way above its weight

Badachro Distillery

has doubled its sales year on year with the help of our marketing

Lorimer Homes

the care home company have high rates of occupancy with their campaign

Bross Bagels

just keeps growing and opening new shops. Gift vouchers have been a big hit!

Sail Badachro

is on the crest of a wave, launching as a start-up only months ago

Clients

“webPorty created a fabulous website for my Life/Edit home organising business. I’m delighted with it: both the way it looks and ease of use. Thank you John”

Zoë Berry

Life/Edit

“webPorty helped us grow our brand from the beginning, giving us a strong online presence, and a super website. Very easy to work with and always brings great ideas.”

Gordon Quinn

Badachro Distillery

“John has been a godsend. His experience, confidence, eloquence and common-sense has been invaluable in the constant race to be ahead of the game.”

David Barnes

The Offside Line

John is quick to respond and always finds a solution. We love that he gets our style & brand and works well with our designer. We highly recommend his services!

Larah Bross

Bross Bagels

featured campaign

This news website for The Offside Line, has grown exponentially over the last few years whie webPorty has looked after its online reputation. Readership has grown from 236k visitors in 2016 to 830k visitors in 2019, and is well on the way to reaching over 1m visitors in 2020. Find out moew about how we have achieved these figures.

services

web design

Simply great websites using the latest technologies. Compliant, secure and easy to update. Make your business stand out.

your brand

No logo? No problem. We provide you with an identity to present your business or organisation in the best messaging.

optimisation

We have been helping our clients be easily found by the right customers for many years and have the track record to show that success.

ecommerce

Selling online? Don’t be daunted. We can assist you through the steps to get your business working efficiently and effectively.

social

Working with your website, social platforms are an effective tool in growing your business or organisation with a loyal customer base.

l

content

Yes, content is king and webPorty can help ensure your messaging is working hard for you with good writing and strategy.

Clients

“webPorty created a fabulous website for my Life/Edit home organising business. I’m delighted with it: both the way it looks and ease of use. Thank you John”

Zoë Berry

Life/Edit

“webPorty helped us grow our brand from the beginning, giving us a strong online presence, and a super website. Very easy to work with and always brings great ideas.”

Gordon Quinn

Badachro Distillery

“John has been a godsend. His experience, confidence, eloquence and common-sense has been invaluable in the constant race to be ahead of the game.”

David Barnes

The Offside Line

John is quick to respond and always finds a solution. We love that he gets our style & brand and works well with our designer. We highly recommend his services!

Mama Bross

Bross Bagels

Let’s talk about marketing your website

Call John at:

webPorty

26/5 Windsor Place

Edinburgh

EH15 2AE

t: 07817 390 174

e: [email protected]